Launched in 1983 as a casual outdoors weekend collection, Weekend Max Mara has evolved into an authentic Italian lifestyle brand with a unique identity and relevant personality. Today Weekend Max Mara’s wide-spanning collections of ready-to-wear and accessories effortlessly balance currency and continuity. The contemporary and sophisticated selection fuses formal and informal with a multi-occasion casual elegance for open-minded, cultured and free-spirited women whose individuality is beyond fashion, above seasons.
As part of the brand’s ongoing drive, Weekend Max Mara introduced its Signature Capsule collections, designed or inspired by a renowned creative who each season interprets the house codes creating a unique wardrobe with a distinctive point of view. Weekend Max Mara is available in about 250 mono-brand stores and leading department stores globally.